Measuring the Dimensions of Success in Halal Food Business Sustainability: E-commerce Adoption, Halal Food Certificates, and Islamic Entrepreneurship Spirituality
DOI:
https://doi.org/10.54471/iqtishoduna.v14i2.2202Keywords:
e-commerce adoption, halal food certificate, islamic entrepreneurship spirituality, business sustainability, halal foodAbstract
The sustainability of the halal food business is faced with several crucial challenges. E-commerce adoption is a vital aspect that is often hampered by infrastructure limitations. Food certification is often hampered by complex bureaucratic processes that take a long time. Islamic entrepreneurial spirituality has not been deeply integrated into business practices. This study aims to examine the correlation between e-commerce adoption aspects, halal food certifications, and Islamic entrepreneurial spirituality in promoting the sustainability of the Halal Food Business in Lampung Province, Indonesia. The research methodology used in this research is quantitative, using SmartPLS 3.0 software. Primary data collection was carried out by taking a sample of respondents, namely Halal Food MSME business actors in Lampung Province, Indonesia, using a purposive sampling method. A total of 300 samples were used for this research. Data was obtained through the use of a Google Form, with indicator assessment carried out using a Likert scale. Research findings show that there is a relationship between the dimensions of e-commerce adoption, halal food certificates and Islamic entrepreneurial spirituality on the sustainability of halal food businesses in Lampung Province, Indonesia.
Downloads
References
Abdallah, Ali. “Has the Lack of a Unified Halal Standard Led to a Rise in Organised Crime in the Halal Certification Sector?” Forensic Sciences 1, no. 3 (2021): 181–193.
Ahmadova, Emiliya, and Khatai Aliyev. “Determinants of Attitudes towards Halal Products: Empirical Evidence from Azerbaijan.” Journal of Islamic Marketing 12, no. 1 (2021): 55–69.
Akbar, Junaid, Maria Gul, Muhammad Jahangir, Muhammad Adnan, Shah Saud, Shah Hassan, Taufiq Nawaz, and Shah Fahad. “Global Trends in Halal Food Standards: A Review.” Foods 12, no. 23 (2023): 1–15.
Akram, Umair, Melinda Timea Fülöp, Adriana Tiron-Tudor, Dan Ioan Topor, and Sorinel Căpușneanu. “Impact of Digitalization on Customers’ Well-Being in the Pandemic Period: Challenges and Opportunities for the Retail Industry.” International Journal of Environmental Research and Public Health 18, no. 14 (2021).
Alamsyah, Andry, Naufal Hakim, and Ratih Hendayani. “Blockchain-Based Traceability System to Support the Indonesian Halal Supply Chain Ecosystem.” Economies 10, no. 6 (2022).
Amer, Mahmoud. “Linkage among Halal Quality Standard Certification and SME’s Performance: Palestinian Food Halal Certified SME’s Context.” Arab Gulf Journal of Scientific Research (2023).
Ayob, Abu Hanifah, and Abrar Ali Saiyed. “Islam, Institutions and Entrepreneurship: Evidence from Muslim Populations across Nations.” International Journal of Islamic and Middle Eastern Finance and Management 13, no. 4 (2020): 635–653.
Batrancea, Larissa M., Mehmet Ali Balcı, Leontina Chermezan, Ömer Akgüller, Ema Speranta Masca, and Lucian Gaban. “Sources of SMEs Financing and Their Impact on Economic Growth across the European Union: Insights from a Panel Data Study Spanning Sixteen Years.” Sustainability (Switzerland) 14, no. 22 (2022).
Bening, Saffira Annisa, Muhammad Dachyar, Novandra Rhezza Pratama, Jaehyun Park, and Younghoon Chang. “E-Commerce Technologies Adoption Strategy Selection in Indonesian SMEs Using the Decision-Makers, Technological, Organizational and Environmental (DTOE) Framework.” Sustainability (Switzerland) 15, no. 12 (2023).
Bux, Christian, Erica Varese, Vera Amicarelli, and Mariarosaria Lombardi. “Halal Food Sustainability between Certification and Blockchain: A Review.” Sustainability (Switzerland) 14, no. 4 (2022): 1–18.
Chatterjee, Sheshadri, Ranjan Chaudhuri, Georgia Sakka, Balakrishna Grandhi, Antonino Galati, Evangelia Siachou, and Demetris Vrontis. “Adoption of Social Media Marketing for Sustainable Business Growth of Smes in Emerging Economies: The Moderating Role of Leadership Support.” Sustainability (Switzerland) 13, no. 21 (2021).
Chen, Wei Hung, Yao Chin Lin, Anima Bag, and Chun Liang Chen. “Influence Factors of Small and Medium-Sized Enterprises and Micro-Enterprises in the Cross-Border E-Commerce Platforms.” Journal of Theoretical and Applied Electronic Commerce Research 18, no. 1 (2023): 416–440.
Cho, Yun Hee, and Joo Heon Lee. “A Study on the Effects of Entrepreneurial Orientation and Learning Orientation on Financial Performance: Focusing on Mediating Effects of Market Orientation.” Sustainability (Switzerland) 12, no. 11 (2020): 1–19.
Costa, Joana, and Rafael Castro. “Smes Must Go Online—e-Commerce as an Escape Hatch for Resilience and Survivability.” Journal of Theoretical and Applied Electronic Commerce Research 16, no. 7 (2021): 3043–3062.
Cueto, Lavinia Javier, April Faith Deleon Frisnedi, Reynaldo Baculio Collera, Kenneth Ian Talosig Batac, and Casper Boongaling Agaton. “Digital Innovations in MSMEs during Economic Disruptions: Experiences and Challenges of Young Entrepreneurs.” Administrative Sciences 12, no. 1 (2022).
Ejarque, Ana T., and Vanessa Campos. “Assessing the Economy for the Common Good Measurement Theory Ability to Integrate the SDGs into MSMEs.” Sustainability (Switzerland) 12, no. 24 (2020): 1–17.
Fuseini, Awal, Phil Hadley, and Toby Knowles. “Halal Food Marketing: An Evaluation of UK Halal Standards.” Journal of Islamic Marketing 12, no. 5 (2020): 977–991.
Games, Donard, Geoffrey Soutar, and Joanne Sneddon. “Personal Values and SME Innovation in a Muslim Ethnic Group in Indonesia.” Journal of Entrepreneurship in Emerging Economies 13, no. 5 (2021): 1012–1032.
Gao, Jianli, Abu Bakkar Siddik, Sayyed Khawar Abbas, Muhammad Hamayun, Mohammad Masukujjaman, and Syed Shah Alam. “Impact of E-Commerce and Digital Marketing Adoption on the Financial and Sustainability Performance of MSMEs during the COVID-19 Pandemic: An Empirical Study.” Sustainability (Switzerland) 15, no. 2 (2023).
Giyanti, Ida, Anita Indrasari, Wahyudi Sutopo, and Eko Liquiddanu. “Halal Standard Implementation in Food Manufacturing SMEs: Its Drivers and Impact on Performance.” Journal of Islamic Marketing 12, no. 8 (2021): 1577–1602.
Ha, Shiaw Tong, May Chiun Lo, Mohamad Kadim Suaidi, Abang Azlan Mohamad, and Zaidi Bin Razak. “Knowledge Management Process, Entrepreneurial Orientation and Performance in Smes: Evidence from an Emerging Economy.” Sustainability (Switzerland) 13, no. 17 (2021).
Haleem, Abid, Mohd Imran Khan, and Shahbaz Khan. “Halal Certification, the Inadequacy of Its Adoption, Modelling and Strategising the Efforts.” Journal of Islamic Marketing 11, no. 2 (2020): 393–413.
Hamid, Rahmad Solling. Structural Equation Modeling (SEM) Berbasis Varian Konsep Dasar Dan Aplikasi Program Smart PLS 3.2.8. Dalam Riset Bisnis. Inkubator Penulis Indonesia, 2019.
Hendriyadi, Suryani. Structural Equation Modeling : CB-SEM Dan PLS-SEM Aplikasi Lisrel Dan Smart PLS. Yogyakarta : Magistra Insania Press, 2019.
Hussain, Arsalan, Rohail Hussain, Minhas Akbar, Arfan Shahzad, Petra Poulova, and Ahsan Akbar. “E-Commerce and SME Performance: The Moderating Influence of Entrepreneurial Competencies.” Administrative Sciences 12, no. 13 (2022). https://doi.org/10.3390/ admsci1201001.
Hussain, Arsalan, Arfan Shahzad, and Rohail Hassan. “Organizational and Environmental Factors with the Mediating Role of E-Commerce and SME Performance.” Journal of Open Innovation: Technology, Market, and Complexity 6, no. 4 (2020): 1–21.
Islam, Ariful, Nur Fadiah Mohd Zawawi, and Sazali Abd Wahab. “Rethinking Survival, Renewal, and Growth Strategies of SMEs in Bangladesh: The Role of Spiritual Leadership in Crisis Situation.” PSU Research Review (2023).
Jaiyeoba, Haruna Babatunde, Moha Asri Abdullah, and Abdul Razak Dzuljastri. “Halal Certification Mark, Brand Quality, and Awareness: Do They Influence Buying Decisions of Nigerian Consumers?” Journal of Islamic Marketing 11, no. 6 (2020): 1657–1670.
Kawane, Tomo, Bismark Adu-Gyamfi, Yuqiu Cao, Yinjia Zhang, Nanami Yamazawa, Zuquan He, and Rajib Shaw. “Digitization as an Adaptation and Resilience Measure for MSMEs amid the COVID-19 Pandemic in Japan: Lessons from the Food Service Industry for Collaborative Future Engagements.” Sustainability (Switzerland) 16, no. 4 (2024).
Kurt, Yusuf, Noemi Sinkovics, Rudolf R. Sinkovics, and Mo Yamin. “The Role of Spirituality in Islamic Business Networks: The Case of Internationalizing Turkish SMEs.” Journal of World Business 55, no. 1 (2020): 101034. https://doi.org/10.1016/j.jwb.2019.101034.
Li, Zhiwen, Oswin Aganda Anaba, Zhiqiang Ma, and Mingxing Li. “Ghanaian Smes amidst the Covid-19 Pandemic: Evaluating the Influence of Entrepreneurial Orientation.” Sustainability (Switzerland) 13, no. 3 (2021): 1–27.
Mabkhot, Hashed. “Factors Affecting the Sustainability of Halal Product Performance: Malaysian Evidence.” Sustainability (Switzerland) 15, no. 3 (2023).
Maryam, Andi, and Sumar’in Sumar’in. “Analysis of Halal Literacy Level on Halal Awareness and Use of Halal Products.” IQTISHODUNA: Jurnal Ekonomi Islam 11, no. 1 (2022): 85.
Masyhuri, Muhammad, and Arie Risdiyanti. “Halal Certification Challenges for Javanese Muslim Entrepreneurs in a Phenomenological Perspective.” IQTISHODUNA: Jurnal Ekonomi Islam 11, no. 2 (2022): 181–194.
Nazaruddin, La Ode, and Maria Fekete-farkas. “The Future Direction of Halal Food Additive and Ingredient Research in Economics and Business : A Bibliometric Analysis.” Multidisciplinary Digital Publishing Institute (MDPI) 15, no. 2 (2023).
Nuryyev, Guych, Yu Ping Wang, Jennet Achyldurdyyeva, Bih Shiaw Jaw, Yi Shien Yeh, Hsien Tang Lin, and Li Fan Wu. “Blockchain Technology Adoption Behavior and Sustainability of the Business in Tourism and Hospitality SMEs: An Empirical Study.” Sustainability (Switzerland) 12, no. 3 (2020).
Roger Bougie, Uma Sekaran. Research Methods For Business: A Skill Building Approach, 8th Edition. Wiley, 2019.
Roscoe, John T. Fundamental Research Statistics for the Behavioral Sciences. Holt, Rinehart and Winston, New York, 1975.
Sani, Achmad, and Vivin Maharani Ekowati. “Spirituality at Work and Organizational Commitment as Moderating Variables in Relationship between Islamic Spirituality and OCB IP and Influence toward Employee Performance.” Journal of Islamic Marketing 11, no. 6 (2020): 1777–1799.
Santos-Jaén, José Manuel, Fernando Gimeno-Arias, Ana León-Gómez, and Mercedes Palacios-Manzano. “The Business Digitalization Process in SMEs from the Implementation of E-Commerce: An Empirical Analysis.” Journal of Theoretical and Applied Electronic Commerce Research 18, no. 4 (2023): 1700–1720.
Scutariu, Adrian Liviu, Ștefăniță Șuşu, Cătălin Emilian Huidumac-Petrescu, and Rodica Manuela Gogonea. “A Cluster Analysis Concerning the Behavior of Enterprises with E-Commerce Activity in the Context of the Covid-19 Pandemic.” Journal of Theoretical and Applied Electronic Commerce Research 17, no. 1 (2022): 47–68.
Secinaro, Silvana, and Davide Calandra. “Halal Food: Structured Literature Review and Research Agenda.” British Food Journal 123, no. 1 (2021): 225–243.
Soava, Georgeta, Anca Mehedintu, and Mihaela Sterpu. “Analysis and Forecast of the Use of E-Commerce in Enterprises of the European Union States.” Sustainability (Switzerland) 14, no. 14 (2022): 1–29.
Sugiyono. Metode Penelitian Kuantitatif, Kualitatif Dan Kombinasi (Mixed Method). Bandung : Alfabeta, 2017.
Suhartanto, Dwi, Marwansyah, Muhammad Muflih, Moh Farid Najib, and Irgiana Faturohman. “Loyalty Formation toward Halal Food: Integrating the Quality–Loyalty Model and the Religiosity–Loyalty Model.” British Food Journal 122, no. 1 (2020): 48–59.
Takeshita, Shuko. “Halal Certification or Ingredient Disclosure: A Comparative Analysis of Serving Food in Japanese Tourist Destinations.” Journal of Islamic Marketing 11, no. 3 (2020): 765–781.
Tieman, Marco. “Measuring Corporate Halal Reputation: A Corporate Halal Reputation Index and Research Propositions.” Journal of Islamic Marketing 11, no. 3 (2020): 591–601.
Vokoun, Marek, and Romana Píchová. “Market Orientation and Marketing Innovation Activities in the Czech Manufacturing Sector.” International Journal of Financial Studies 8, no. 1 (2020).
Yusoff, Mohd Nor Hakimin Bin, Fakhrul A. Zainol, Razman H. Ridzuan, Mohamad Ismail, and Asyraf Afthanorhan. “Psychological Traits and Intention to Use E-Commerce among Rural Micro-Entrepreneurs in Malaysia.” Journal of Theoretical and Applied Electronic Commerce Research 16, no. 5 (2021): 1827–1843.
Zailani, Suhaiza, Mohammad Iranmanesh, Shima Jafarzadeh, and Behzad Foroughi. “The Influence of Halal Orientation Strategy on Financial Performance of Halal Food Firms: Halal Culture as a Moderator.” Journal of Islamic Marketing 11, no. 1 (2020): 31–49.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2025 Erike Anggraeni, Khavid Normasyhuri, Tri Atmaja Pramudita Wisnu Kusuma

This work is licensed under a Creative Commons Attribution 4.0 International License.
The journal can be accessed publicly, which means that all content is provided freely accessible without charge to either the user or the institution. Users are allowed to read, download, copy, distribute, print, search, or cite to the full text of the article did not have to ask permission from the publisher or author.










